Author Archives: meredith

New Year’s Resolution Hacks #1: An Action Machine

Did you make a resolution this year? Mine was to spend more time sharing the cool things I find around the Internet with you. So… to start things off, I would like to share one of my favorite productivity tools — Action Machine. If you are at all like me — and you get distracted…

Guerrilla Marketing: Learning Marketing from Terrorists?

I want to start this post by getting something off my chest — I love the principles of Guerrilla Marketing — but I really hate the name.  Other than being very hard to spell, Guerrilla Marketing conjures up doing harm to my customers.  My business model is much more collaborative than combative. If you dig…

Why Virtual Businesses Need Mobile Marketing

Mobile marketing fascinates me.   I have been a true gadget junkie since the first Palm pilot came out (I have a whole museum of used PDAs in my kitchen drawer). It amazes me how quickly mobile technology has developed and what is now possible with a device that is just a tiny bit larger…

A simple system for getting it right the first time.

Given that as a online marketing manager (who started out as a virtual assistant and event planner), my business depends on getting it right the first time, people are surprised to hear that I am a bit of a free spirit,  Given an choice between custom and systematic, I would choose custom every time. Lately…

How to Plan a Surprise Party Using Facebook

Learn how to have your facebook status updates only show on certain friends news feeds. You can do this to separate your business and personal facebook posts.

Easy Ways to Create Promo Videos for Your Online Business

Have you heard that video marketing is important but have no clue where to start? Read this article to learn how to easily make videos to promote your online business.

Quiz: Are You Getting Value-Add From Your Virtual Assistant?

When talking to current clients and potential clients – I am starting to notice a recurring theme.  Clients are complaining because they are paying top dollar for virtual assistant services but not getting the strategic support they think they are paying for.  Rather, their virtual assistants are “order takers” rather than “strategic partners”.  The  client…

Are You Making These Marketing Mistakes With Your Opt-In Box?

Are you getting a lot of traffic to your site, but not many opt-ins? Read this article to learn more about the three mistakes people that prevent them from creating an effective opt-in box.

My article marketing secret weapons

As I mentioned in an earlier blog post, I’ve decided to “put my money where my mouth is” and take part in the latest e-zine articles 100 articles in 100 days challenge. I’m going to try to write 100 articles in the next 100 days. Why am I doing this?  Well,  I am constantly telling…

I’m In (again!), Are You?

There are 100 days until the end of 2010.  Do you have an end of the year – last push goal? My goal is to take some time to “put my money where my mouth is” and generate some content around my business. I am constantly “on” my clients to create and distribute content.  To…